What’s Your 'Why' for Leading a Group Coaching Program

Reflecting on your reasons for wanting to lead a group coaching program is the first action we encourage you to take. It will help you understand how to structure your group, price it and lead it.

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Understanding Your 'Why' in Group Coaching

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  • Do you want to impact more people?
  • Do you want to increase your income?
  • Do you want to regain some of your time?
  • Do you get a lot of energy from leading groups?
  • Do you want to provide more value to your clients?
  • Would it be a more affordable way to work with you?
  • Do you want to give your clients an option to continue to work with you after your engagement ends?
  • Do you want to provide a space for your 1:1 clients to connect?
  • What else?

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Of course, you may have many reasons for wanting to create a group coaching program. Write them all down and next to each one, write down what it means for you and your group.

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Questions to Define Your Group Coaching Goals

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  • If you want to increase your income: Be precise: How much do you want to make? Will this group allow you to do this?
  • If you want to regain some of your time, how many participants would you need in a group and how much should they pay to ensure your lifestyle is sustainable?

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Rory's Cube Group Coaching Activity
Download this free group coaching activity to engage your group coaching participants, provoke deep thought and encourage peer coaching.
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